Agile Practice Guide Management Introduce your students to the

Introduce your students to the key decision areas in marketing practice today with the most current principles of marketing text -- Pride/Ferrell’s FOUNDATIONS OF MARKETING 9E

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Ragsdale's SPREADSHEET MODELING AND DECISION ANALYSIS: A PRACTICAL INTRODUCTION TO BUSINESS ANALYTICS

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Agile Practice Guide Management Introduce your students to theOriginating in the software industry in the early 2000s, the agile movement has permeated a broad range of industries. Organizations in diverse fields such as manufacturing, education and healthcare (among others) are implementing agile approaches. Organizations seeking a competitive advantage in today's marketplace value agile as they strive to become quicker, more responsive and flexible all desirable organizational traits in a fast paced, complex